Social Media: Share Your Way to New Business
Social media is critical for business. It’s not just the fact that your customers are out there talking about your products and services on Facebook and Twitter. Search engines are smarter now, and they assess your social activity along with the relevancy of content for search rankings.
The more active you are on social media, the more visible you become in search results. And the easier it is for your prospects to find you.
The thing about social media: there are an overwhelming number of social sites to engage on, with new ones popping up every day. How do they apply to your business? Also: social media can be a time suck, unless you have a strong strategy and the right tool to bring focus to your activity.
Social media: Today’s Word of Mouth
Your prospects are online now researching about your products and services. They are asking friends and associates for their opinions. Word of mouth is still the trusted way to find what you’re looking for, it’s just faster and more visible online.
How do you maximize use of social media, getting business results without wasting time? We’ll show you.
You’ll learn:
- Which social media sites should you focus on given your business goals?
- How to simplify and manage strategic social activity in a limited amount of time each day.
- How to streamline your message and reflect the company brand while still being personable.
- How to engage your staff as brand ambassadors online, which spreads out the workload and makes the content more interesting.
You’ll be able to direct this social activity into measurable results, in the form of qualified leads and sales.
