Hoskins Interactive Media & Marketing Blog
Current Articles Rss FeedSocial Media is Better Than Email for Lead Nurturing
Posted bywpbizSat, Sep 21, 2013 @ 1:06 pm
Confession: I had been kind of dreading the lead nurturing process. It’s been exciting to watch my e-books and content offers bring in leads. But because the people downloading this content might not be ready for my services, I was grudgingly creating email campaigns to nurture the relat...
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4 Ways Monitoring Social Media Helps You Get and Keep Customers
Posted bywpbizFri, Aug 30, 2013 @ 1:18 pm
Social media isn’t easy to manage, but the payoff is BIG (I have stats, so read on): it is the key to attracting more website visitors and leads—and retaining happier customers. Social media IS worth your time, as a small business owner or manager of sales, customer service or marketin...
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How to Grow With a Limited Ad Budget? Use Twitter.
Posted bywpbizSun, Jul 28, 2013 @ 12:00 am
Twitter holds a special place in the social media continuum: news travels fast here, and it attracts people along for the ride. The group that matters most? Your prospects. But how do you really use Twitter in a business context to reach them? This is how set up your brand to attract a fol...
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Capture Your Audience’s Attention on Twitter
Posted bywpbizFri, Jul 5, 2013 @ 2:23 pm
Your next customer is online, likely one of the 200 million active users on Twitter. So how do you capture their attention, engage and bring a desiredbusiness result? It helps to get specific about your goals: what you want to do and who you want to reach. For many small businesses, es...
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